I am often criticised for my concerns over Google’s ethical claims. Most people seem to like the apparently ‘free’ services that the company offers, and are not greatly concerned about the implications of sharing private information with a corporate giant that claims to do no evil. I was therefore very pleased to see a report yesterday on the the BBC’s news site that Google is to be audited over privacy concerns relating to its social network Buzz. Highlights of the article noted that:
- “Google will be subjected to independent privacy audits for the next 20 years over charges that it “violated its own privacy promises”. The US Federal Trade Commission (FTC) said that the search giant wrongly used information from Google Mail users last year to create its social network Buzz”
- “When companies make privacy pledges, they need to honour them,” said Jon Leibowitz, chairman of the FTC. “This is a tough settlement that ensures that Google will honour its commitments to consumers and build strong privacy protections into all of its operations.”
- “Buzz’s launch in February 2010 came under heavy criticism from users. According to Google, the system was designed to bring together members’ personal and private lives. One widespread complaint was over a feature that allowed it to publicly list other Gmail contacts a user was most frequently in touch with. While this feature could be turned off, the default setting was to leave it on – potentially revealing a user’s contact with an ex-spouse, employer or similar.”
- “The FTC said “deceptive tactics” were used to populate the network with personal data gained from use of Gmail, and that when users were given the change to opt-out of Buzz, they were still enrolled in some of its features”
- “Reflecting on the latest settlement, Alma Whitten, Google’s director of privacy, product and engineering, said: “We’d like to apologize again for the mistakes we made with Buzz. “While today’s announcement thankfully put this incident behind us, we are 100 percent focused on ensuring that our new privacy procedures effectively protect the interests of all our users going forward.”
In another recent report from the BBC, it is also interesting to note that the US Department of Justice has approved a New York court ruling that blocked an agreement between Google and publishers over the publication of books online. As the report noted, “An agreement between Google and publishers over the web firm’s publication of books online has been blocked by a US court. The web giant has scanned millions of books and made them available online via its eBooks platform. Google had negotiated the deal to settle a six-year-old class action suit claiming infringement of copyright. But the New York court said the deal would “simply go too far”, giving Google an unfair competitive advantage”.